Claritas Rx Appoints New CFO and Head of Marketing
Claritas Rx, the leader in technology and analytics to optimize the specialty patient experience, announced new leadership appointments designed to continue growth and scale. The company has welcomed Kevin Donalds as Chief Financial Officer (CFO) and Elizabeth Marshall as Head of Marketing. Both will report directly to Michael Fitzgibbons, Claritas Rx’s CEO.
Claritas Rx Launches First and Only Care Coordination Platform for Specialty and Rare Disease Patients
ASEMBIA AXS25 – Claritas Rx, the leader in technology and analytics to optimize the specialty patient experience, announced today the availability of Patient Watchtower, the first and only care coordination platform for specialty and rare disease patients. SaaS-based Patient Watchtower seamlessly merges complex and fragmented patient data from various sources and creates immediate actionable insights. It uses artificial intelligence and machine learning (AIML) to enable precise patient microtargeting based on risk factors, ensuring the patient will receive prompt treatment.
