Articles from Attentive

Attentive®, the AI marketing platform for 1:1 personalization redefining how brands and people connect, today announced a new portfolio of solutions that cut through complexity and empower marketers to create authentic, profitable customer connections at scale.

The modern shopping experience has become overwhelming. As consumers and brands navigate the uncertainty of tariffs, the focus on maximizing value is driving a growing demand for change. Attentive®, the leader in AI-powered mobile marketing, has released its 2025 Consumer Trends Report: The State of Personalized Marketing uncovering key insights into how consumers behave and what they expect from brands in the year ahead.

Attentive, the leader in AI-powered mobile marketing, is transforming brand-to-consumer messaging with the U.S. launch of Rich Communication Services (RCS) Business Messaging. After revolutionizing SMS marketing in 2016, Attentive is now helping major enterprises bring commerce directly into the messaging experience with native video, carousels, suggested replies, and in-chat purchasing via RCS.

Attentive®, the innovative leader in AI-powered mobile marketing, kicks off 2025 with a series of achievements that solidify its position as the frontrunner in transforming brand-to-consumer communication into personalized, impactful experiences for the world’s top brands.

Attentive, the innovative leader in AI-powered mobile marketing, will host an exclusive event with Google showcasing the combined power of Rich Communications Services (RCS) and AI in transforming mobile shopping experiences through personalized customer engagement.

Attentive®, the AI-powered mobile marketing platform, has released its unique online shopping data covering Cyber Week 2024, the seven-day shopping period between Monday, November 25, and Monday, December 2. Brands such as Crate & Barrel, Ugg, Hoka, Brooks Brothers, and hundreds of others leveraged advanced Attentive AI and drove 2x higher revenue growth than brands that did not use AI. This highlights the technology’s pivotal role in customer engagement and retention with impactful and personalized shopping experiences during the year’s busiest retail moment.

Attentive, the AI-powered mobile marketing platform, today announced it ranked #242 on the Deloitte Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America, now in its 30th year. Attentive’s rapid growth, marked by a 493% increase over the past three years, can be attributed to its native personalization solutions driven by artificial intelligence and machine learning to deliver one-on-one communications at scale.

Attentive, the AI-powered mobile marketing platform, is elevating its identity solution, Attentive Signal, with the introduction of new features—Enhanced Attentive Tag and Smart Resolution—that improve platform functionality and performance. Industry-leading brands like Steve Madden, GLD Shop, FragranceNet, and SwimOutlet are seeing up to a 20% to 30% revenue lift in abandonment journey messages with the new Attentive Signal features that deliver even richer customer profiles for better personalization across SMS and email.

Attentive, the AI-powered SMS and email marketing platform, today announced a new integration with Pogoseat, a mobile ticketing solutions platform for live-event experiences, to provide fans a seamless way to purchase event tickets via SMS. This integration combines Attentive’s robust marketing platform capabilities with Pogoseat's turnkey text-to-buy functionality into one, unified SMS program that maximizes message performance for brands.

Attentive, the AI-powered SMS and email marketing platform, has been named to the Forbes 2024 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world, published by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures.

Attentive, the AI-powered SMS and email marketing platform, announced that Antonio Silveira has joined the company as Chief Technology Officer.

Attentive, the AI-powered SMS and email marketing platform, announces the general availability of AI Pro internationally, a cutting-edge suite of tools that leverages artificial intelligence (AI) to optimize marketing messaging. Just in time for the busiest shopping season of the year, AI Pro equips brands with unparalleled capabilities to deliver exceptional customer experiences. As the sole vendor offering these advanced AI tools, Attentive sets a new standard in the industry, optimizing every aspect of message delivery for the highest performance.

Attentive, the AI marketing platform for leading brands, is announcing the next generation of Attentive AI with two premium AI solutions – AI Journeys and AI Pro. Tailor-made for marketers, these solutions are reshaping the future of SMS and email with hyper-personalized interactions for the consumer, driving proven revenue lifts.

Attentive, the AI marketing platform for leading brands, today released the findings of The Total Economic Impact™ (TEI) of Attentive SMS Marketing, a commissioned study conducted by Forrester Consulting on behalf of Attentive. The study found that leveraging Attentive’s SMS marketing platform unlocked a significant net benefit for brands, in both revenue and business growth. The composite Attentive customer experienced total benefits of USD $10.11 million over three years, and a 181% return on investment. Additionally, Attentive increased up to USD $39.5 million in attributable revenue.

Today, Attentive, the world’s #1 conversational marketing platform, announced its continued momentum behind its AI strategy. Since officially launching its first AI solutions in March 2023, already 80% of Attentive customers are using AI, including Hot Topic, ba&sh, and DIFF Eyewear.

Leading the Charge: Attentive is the World’s #1 Conversational Marketing Platform, Generating Revenue Surge Amid Soaring Mobile Shopping Trends

Attentive, the #1 conversational marketing platform, today announced it was named to the Deloitte Technology Fast 500™. Now in its 29th year, the renowned list ranks the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America based on the percentage of fiscal year revenue growth from 2019 - 2022. Making its third appearance on the list, Attentive ranked 115th overall with a 1,259% growth rate during that period due to the continual adoption of one-to-one communications by brands and consumers around the world.

Attentive, the world’s #1 conversational marketing platform, today announced a new integration with Bazaarvoice, the leading provider of full-funnel authentic user-generated content (UGC) solutions, that allows brands to send review requests via SMS and email. The incorporation of UGC from Bazaarvoice, such as ratings, reviews and customer surveys into Attentive's SMS and email platform combines two powerful conversion technologies into one unified experience for marketers. This enables brands to encourage more review generation and other types of UGC, driving more connections with customers and enriching the consumer shopping journey.

Attentive, the world’s #1 conversational marketing platform, has released new data from over 3,500 U.S. brands on how leading businesses used Prime Day to engage with their customers and drive revenue ahead of Black Friday/Cyber Monday. As the holiday season kicks off, SMS is a critical lever to drive revenue, helping brands break through the noise and reach shoppers where they are.

Attentive, the conversational commerce platform, has been named number #6 on World’s Best Software for 2023 according to G2, joining the ranks of industry leading software solutions from the largest and most trusted global companies. The World’s Best Software awards are determined by G2 based on verified user reviews and publicly available market data. The awards are earned by companies across the globe that provide best-in-class products and experiences for their customers. This year, Attentive not only was named the #6 World’s Best Software, but also earned badges in the areas of Mobile Marketing Leader, Best Support, ROI, Highest Performance, Fastest Implementation and Most Loved.

Attentive, the conversational commerce platform, has been named number 14 to the Forbes 2023 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world, published by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures.

Attentive, the conversational commerce platform, announced the next leg of its global customer conference, Thread World Tour 2023. With the company’s investments in global SMS marketing growth, Attentive has brought the format of its annual conference to nine cities across three countries, with upcoming events in Los Angeles on June 6, London on June 29, and New York City on September 28, and more.

Attentive, the conversational commerce platform, is announcing its first customer event in Canada on May 17 as part of its Thread World Tour 2023. With the company’s investments in global SMS marketing growth, Attentive is expanding its annual conference to nine cities across three countries, with Toronto as the next stop.

Attentive today announces the next generation of Concierge, the company’s two-way conversational platform, now powered by Attentive AITM. Over 1,000 brands have used Concierge to deliver one-to-one conversations at scale. Now with AI, Attentive Concierge™ can deliver hyper-relevant and contextual responses to customer prompts in a matter of seconds vs. minutes.

The annual State of Conversational Commerce Report from Attentive finds that consumers around the world are more comfortable than ever interacting with brands, when they feel they’re getting value. The report revealed 91% of consumers have already opted into at least one brand’s SMS program, or are interested in doing so. Consumers are also willing to share personal information in exchange for free shipping, complimentary gifts, and/or personalized recommendations.

Attentive, the conversational commerce platform, today announced it has launched Attentive AI™, a learning engine trained on the industry’s largest SMS marketing dataset—over 1.4 trillion data points from 40+ billion messages across more than 70 verticals.

Attentive, the conversational commerce platform, today announced it is continuing its global expansion with an office opening in Australia—the first establishment in the APAC region and second regional office outside of the US.

Attentive, the conversational commerce platform, announced it has launched Attentive SMS for Salesforce Commerce Cloud on Salesforce AppExchange, empowering brands to personalize every SMS message and drive higher conversions with their e-commerce data. This new integration complements Attentive’s existing integrations with Salesforce Marketing Cloud and Salesforce Service Cloud, allowing 500+ joint customers to connect via SMS throughout the entire customer lifecycle.

Attentive, the conversational commerce platform, today announced it was selected for the Deloitte Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America. Due to continual adoption of two-way communications by brands and consumers, Attentive grew over 4,000% from 2018 to 2021, and is on the list for the second year in a row.

Attentive, the conversational commerce platform, today announced its inaugural customer conference, Thread 2022, will take place October 6-7, 2022. This immersive event – live in New York City and streamed virtually – will bring together marketers from the most innovative brands to discuss the latest in conversational commerce, SMS marketing and ways to unlock new revenue opportunities.

Attentive, the conversational commerce platform, has been named number 10 on the Forbes 2022 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world. The list is published by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures.

Attentive, the conversational commerce platform, today announced the launch of our text-to-buy solution with Shop Pay, enabling consumers to make purchases directly from an SMS conversation with a brand. Built with Shopify’s Shop Pay checkout flow, Attentive’s text-to-buy solution is designed to turn browsers into buyers with a frictionless checkout flow built for mobile devices.

Attentive, the conversational commerce platform, today announced the launch of Attentive Concierge™, a new product that provides people-powered and highly personalized conversations at scale. Concierge empowers brands to create a true conversational commerce experience with their customers, by taking a dialogue-driven approach using SMS at every stage of the customer journey.

Attentive, the conversational commerce platform, today announced it has officially expanded internationally, opening its London office—the company’s first outside of the US. Industry veteran Anup Khera has joined the company as VP and GM of International to lead the go-to-market expansion in both the EMEA and APAC regions.

Attentive, the conversational commerce platform, today announced two additions to the executive team. E-commerce expert Amit Jhawar joins as President, and B2B marketing veteran Sara Varni joins as the company’s Chief Marketing Officer.

Attentive®, the most comprehensive text message marketing solution, today announced it ranked No. 3 on the Deloitte Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America. Attentive achieved this ranking due to its massive revenue growth of 49,155% from 2017 to 2020 and ranked No. 1 fastest-growing company in the Tri-State region.

Attentive, a leading text message marketing platform, today announced it has been named BigCommerce’s Preferred SMS-first Partner, providing more than 60,000 BigCommerce customers access to Attentive’s text messaging platform. Additionally, BigCommerce customers can now seamlessly deploy the Attentive tag through the BigCommerce extension. Attentive’s app is available through the BigCommerce App Marketplace.

Attentive, the most comprehensive text message marketing solution, today announced a partnership with Authentic Brands Group (ABG), a global brand owner, marketing, and entertainment company, and SPARC, a leading retail enterprise, to offer shoppers mobile commerce and unique shopping experiences via SMS. Customers will be able to subscribe to SMS programs, powered by Attentive, that grant access to personalized interactions with their favorite brands.

Attentive, the most comprehensive text message marketing solution, has been named to the Forbes 2021 Cloud 100, the definitive ranking of the top 100 private cloud companies in the world, published annually by Forbes in partnership with Bessemer Venture Partners and Salesforce Ventures.